Museum visitor evaluation: new tool for management
Book
xiv, 306 p. : ill. ; 24 cm.
069.62 L863m
1. Museum attendance-United States-Evaluation. 2. Museums-United States-Public relations-Evaluation. 3. Museums-United States-Administration.
Ross J. Loomis
American Association for State and Local History
Nashville
circa 1987
091005083X
86022346
Bibliography: p. 285-300. Includes index.